International Society of Label Collectors & British Brewery Research
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Committee Update

Extract from current newsletter

After fulfilling the role of Chairman and Honorary Secretary for many years, Dale  Adams has decided to stand down, as of the end of January and has tendered his resignation. Which the Committee have accepted. Personally, and on behalf of the Society, I want to thank Dale all his time and effort devoted to the Society during his tenure, not least for taking on the role of treasurer for a period, as well as organising postal and email auctions and recently, label sales. The committee respects his decision and hopes he continues to enjoy our hobby and remains active in the Society. This inevitably means there will be changes to the composition of the committee, and whether any changes to its structure might be needed is currently under consideration. Should any proposals be made you will of course be kept informed. Steve Baker Editor

You will of course wish to read more about this, the newsletter should be arriving on your doormat in the next day or so.

Auction to be held in Peterborough

As I am sure you are aware we are holding our next meeting on  28th April in Peterborough, at The Brewery Tap, 80 Westgate, Peterborough PE1 2AA.

In addition to the chance to socialise with other members, exchange or buy some new labels and of course, enjoy a pint or two of Oakham Ales.

There will once again be an auction of labels from the Des Clarke collection, images of the lots on offer, appear below.






























We hope to see a good crowd on the day

Guinness Collectables Volume 2

I am writing the long overdue “The Guide to Guinness Collectables, volume 2”. Since the first book, much material has come to light that cries out for publishing. I will not duplicate anything from the first book, it will be all new but quality /vintage material, apart from the new ES and FES bottles and cans. New sections will be added on early show cards, Gilroy poster oil paintings and sketches, stone bottles, die cast vehicles, signs, labels, ashtrays and tea towels. When this book is done I hope that most of the better Guinness marketing merchandise will have been covered. I envisage a 9×9 inch hard back book very similar in size to my first book, 250 pages, all colour with some 1400 images and descriptions. It will be sold at cost to all those who request a copy and as such I need to get the publicity to collectors to see how many I need to print. I will advise the cost when I know numbers.

Please send me an e mail to to pre-order and reserve a copy.

If you have special items in your collection you would like to see in the book, do send me a good quality image with any details you have such as size, material, date made,etc.

Thanks & Regards

David Hughes

Questions & Answers

Over the life of our website we have received & answered a lot of questions, both from our members & our wider audience across the internet.

Where we cannot answer the question ourselves we have passed it on to someone who can. As we have received a couple of recent questions from ‘down under’, we thought you may choose to join in. So we are publishing the questions for you all to ponder upon. If you have the answer, comments of even further questions, please post them here or if images are involved email members or webmaster @, you know the rest.

This one originates from New Zealand and refers to Guinness Marca Mono

Hi, I would like to ask your members if anyone knows where the Marca
mono Guinness comes from. I will paste a link to further infomation
outlining the problem. Any feedback appreciated

The only thing I will say at present is that this may well refer to Monkey Brand


The second one is from Australia & asks about early labels from Oz & again Guinness crops up.

Hi, Just an off chance query to exhaust all possibilities. I’m currently writing the history of brewing in Victoria, Australia in great depth. I’m wondering if anyone in you club may be able to help with images of pre 1900 Australian labels. I also need an actual size image of the red clover shaped Edmonds ‘pig brand’ label from 1870-1900 period.

Is anyone able to help? More that happy to pay for images and acknowledge if required.  Cheers and happy collecting Andrew

OK guys over to you and if we receive a good response, who know we may start a whole new area to the website.

Spring Meeting 28th April

Our Spring meeting will be on Saturday 28th April & once again will be held at The Brewery Tap, 80 Westgate, Peterborough PE1 2AA.

Oakham Brewery ales to enjoy and good food. A nice venue & less than 5 minutes from Peterborough rail station.

There will be a further auction of labels from the Des Clarke collection. More details nearer the time.

So please make a note on the calendar, in your diary or on the wall by the back door! Look forward to seeing you there!

London Meeting 27th January

As usual we will be holding our Winter meet at the Royal Oak, Tabard Street, London. Hopefully a good crowd will turn out to sample the excellent Harveys ales and to meet up with fellow collectors.

Of course we shall be having another auction of labels from the Des Clarke collection, images of the labels on offer appear below.


























Meeting Dates for 2018

Members Meeting: 12 noon,Saturday 27th January Venue: Royal Oak, 44 Tabard St, London SE1 4JU

Spring Meeting: Date TBA Venue: TBA

Committee Meeting: 12 noon, Saturday 12th May Venue: The Doric Arch, Euston Station, London

AGM: 12 noon Saturday 9th June Venue: Shepherd Neame Ltd, 17 Court St, Faversham ME13 7AX

LOTY Judging Meeting: Date TBA Venue: TBA

LOTY 35th Annual Charity Meeting: Date TBA Venue: TBA

Norwich Meeting 2nd December

As you will be aware from this blog & Society emails, there will be a Breweriana Roadshow style meeting in Norwich on 2nd December.

In addition there will be for Members Only, another auction of labels from the Des Clarke collection. Images appear below of those on offer next weekend.





Regional Meeting – Norwich 2nd December

Some of our East Anglian members have arranged a meeting in Norwich for the 2nd December. In addition to a social meeting with an opportunity for the exchange of labels. There will also be an auction of a limited number of labels from the Des Clarke collection.

This meeting is being advertised locally as an ‘Antiques Roadshow’ event, so who knows what the locals may bring along. The press release appears below, so now you know of another important date for the diary.

The Norfolk branch of the Labologist’s Society (The international society of label collectors and brewery research), are inviting members of the public to attend a Norfolk Breweriana Antiques Roadshow.

FREE appraisals will be undertaken at the Fat Cat and Canary pub, 101 Thorpe Road, Norwich NR1 1TR from 11am on Saturday 2nd December 2017.

Anyone with a beer label pre 2000 can ask “What’s it worth?”

Labologists spokesperson Nick Drew explains, “Breweriana (labels, mats, embossed bottles, playing cards, trays, signs etc.) may be valuable if old, rare or sought after.

Items from local breweries such as Ballards, Steward & Patterson, E. & G. Morse and several others are well hunted after.

In October this year one individual rare Hancocks Brewery of Wiveliscombe label sold at auction at a cost to the buyer of in excess of £1,150! And, it is not only labels that reach such heights – also in October this year, a 1940’s Flat Top Mule Head Beer Can attracted 33 bids and sold in the USA for $3,250”.

The Labologists are asking the public to search out any old Brewery ephemera, that they may have inherited or have hidden away in the backs of drawers or in their attics and to bring them along on the day. Appointments are not necessary, and it is hoped that some valuable gems will be discovered. Labologist members will be on hand to explain the history of items, to research sale values and advise on how best to either protect the item and its value, or how to sell it for the maximum price. Advice will be offered in a discrete and confidential manner.

Nick Drew comments “A book of old beer labels was recently taken to an auction house in the South of England that placed a value of £300- £500 on it. The Auctioneers did not realise that the collection was put together pre 1900 and contained a number of almost certainly unique labels. Luckily for the book owner, at least two people at the auction were aware of the value and the price finally reached £18,000. WOW!”

Now in its 34th year of fundraising for charity at the ‘Label of the Year’ event, the Labologists Society has raised £67,986 for UK charities including £2,000 this year for, Save the Children. The Labologist’s Society web site can be found on where full details of the charities supported over the years may be found.

So it may well be worth your while to pop along to Norwich for an interesting afternoon & who knows if successful, this meeting format may well be rolled out more widely.

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