International Society of Label Collectors & British Brewery Research
  
  
  

J. G. Swales and Co Ltd

The first brewery was the Victoria Brewery, Salford, but in 1899, the Naval Brewery in Hulme, Manchester was purchased from Wilsons Brewery.  Farrimonds Newtown Brewery was purchased in 1946. This dates the earlier labels to before 1946 although it is unlikely that new labels were printed during the war. The whale, lifebelt, rope and anchor  trademark was continued for a number of years and both Manchester and Wigan included on the labels. In the mid 1950s the glass, lifebelt and rope trademark replaced the earlier one; both Manchester and Wigan are still on the labels. The Wigan brewery closed in 1961 and the last two labels are after that date. Another set of vertical rectangular labels was introduced in 1964.

 

Barley Wine in use 1930s

Extra Stout in use 1930s

Oatmeal Stout in use 1930s

Stopper seal 1930s

Swales & Co Ltd Amber Ale in use 1930s

Swales & Co Ltd Pale Ale in use 1930s

Swales & Co Ltd Amber Ale in use late 1940s

Swales & Co Ltd Pale Ale in use late 1940s

Swales & Co Ltd Amber Ale in use 1950s

Swales & Co Ltd Gold Seal Ale in use 1950s

Swales & Co Ltd Oatmeal Stout in use 1950s

Swales & Co Ltd Strong Ale in use 1950s

Swales & Co Ltd Amber Ale in use to 1961

Swales & Co Ltd Brown Ale in use to 1961

Swales & Co Ltd Oatmeal Stout in use to 1961

Swales & Co Ltd Pale Ale in use to 1961

Swales & Co Ltd Oatmeal Stout 1961

Swales & Co Ltd Pale Ale 1961

Stopper seal 1950s

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